Consulting

SDLC UI Dev Optimization

To optimize the Software Development Life Cycle (SDLC) for UX and UI, the focus must shift from rigid, linear processes to iterative, user-centered methodologies that integrate design and development early and often.

AndThereWas' Approach to SDLC Dev Optimization

The goal is to move away from traditional Waterfall methods in favor of Agile iteration with low-fidelity sketching, project management assistance, creation of user stories for Devs, ad-hoc UX/UI design and development, following of DevOps, UX, and product design best practices to ensure continuous deliverables until project completion.

This allows for the building of Design Systems, rapid project UI development (with or without UI Design Comps), quicker client and user validation, and automated UI checks, ensuring the final product is usable, delightful, and purposeful.

Bridging the Gap

By bridging the gap between vision and deployment, AndThereWas utilizes a “Unicorn 🦄 Designer” approach—leveraging over 20 years of experience across UX, UI, Dev, QA, and product management—to streamline workflows and reduce costly rework.

What to Expect

Our methodology is designed to help you identify, prioritize, and connect the dots in your development journey.
  1. Discover Call: A 45-minute session to understand your specific SDLC goals and challenges.

  2. Empathize: We dive deep into your vision to ensure the design strategy aligns with user needs.

  3. Empower & Educate: We provide contextual examples and industry insights to empower your internal teams and support in team and client meetings.

  4. Recap & Iterate: Every session concludes with a recap of the working session, addressing remaining questions and defining next steps to maintain momentum.

Areas of Focus

Servant Leadership

We believe true optimization stems from Servant Leadership, where the focus is on supporting the growth and efficiency of the entire team.

Seamless Hand-offs

Our “full-stack” design expertise ensures that the transition between design ideation and development is seamless and thoughtful.

Technical Excellence

We specialize in creating standout UI/UX solutions that are not only creative but also technically sound and easy for dev teams to implement.

Maximizing Efficiency

To ensure we maximize our time together, please bring a list of your current project constraints and technical questions.

Whether you are looking for portfolio-level UI excellence or a complete overhaul of your design-to-development pipeline, our seasoned expertise ensures your transformation is successful and fulfilling.

Analogy for Understanding

Optimizing the SDLC is like upgrading from a traditional paper map to a real-time GPS system. Instead of following a fixed, pre-printed route (Waterfall) that can’t account for road closures or traffic, you use a dynamic system (Agile) that constantly recalculates and provides the most efficient path forward, ensuring you reach your destination faster and with fewer wrong turns.

Industry Transformation: Client Insights

Cleo is a uniquely talented and highly-adaptable full-stack designer… he is able to run with concepts, ideate and design quickly and thoughtfully, [and] ensure seamless hand-offs between teams.

— Christeene A., Product Management Leader

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